Empowering Jordan’s Export Future Through E-Commerce Training
Overview
With e-commerce rapidly transforming global trade, Jordanian SMEs need digital strategies to compete in international markets. Recognizing this need, JEDCO, in partnership with GIZ’s Trade for Employment (T4E) project, sought to equip its team with the knowledge and tools to support local businesses in cross-border e-commerce expansion.
TASDEER was entrusted with the mission of delivering a four-day intensive training program, designed to empower JEDCO employees with the skills necessary to help Jordanian companies leverage e-commerce for export growth.
Key Training Focus Areas
🔹 Unlocking E-Commerce Opportunities
Participants explored the potential of global digital trade, including strategies for market entry, international selling platforms, and logistics considerations.
🔹 Market Research & Virtual Marketplaces
Through hands-on exercises, JEDCO staff learned how to analyze e-commerce markets, identify opportunities, and develop competitive strategies for Jordanian SMEs.
🔹 E-Commerce Engineering & Practical Tools
The training provided insights into e-commerce platform selection, website optimization, and digital tools that businesses need to expand into cross-border trade.
🔹 Building Internal Capacity for SME Support
By the end of the program, JEDCO employees were well-equipped to guide SMEs through e-commerce adoption, helping them navigate digital trade channels and international marketplaces.
Key Results & Impact
✅ Strengthened JEDCO’s Capacity to support Jordanian SMEs in e-commerce exports.
✅ Enhanced Knowledge & Practical Skills of JEDCO staff to provide tailored guidance to businesses.
✅ Empowered SMEs by equipping JEDCO with the ability to offer expert digital trade support.
A Step Toward Jordan’s Digital Export Growth
By bridging the knowledge gap and empowering JEDCO’s team, TASDEER played a key role in ensuring that Jordanian businesses can tap into global e-commerce markets with confidence.
🚀 As digital trade continues to evolve, TASDEER remains committed to supporting businesses in unlocking their full export potential.
