E-Commerce Export Accelerator: Driving Jordanian SMEs into Regional Markets
Empowering Jordanian Businesses for Cross-Border E-Commerce Success
Expanding into international markets can be a daunting challenge for SMEs and startups, especially when navigating the complexities of digital trade, logistics, and compliance. Recognizing these barriers, the E-Commerce Export Accelerator was launched to equip Jordanian SMEs with the tools, strategies, and support needed to successfully enter the UAE and KSA e-commerce markets.
TASDEER played a pivotal role in coaching, facilitating, and supporting participating businesses, ensuring they had the necessary digital capabilities and export strategies to thrive in highly competitive online marketplaces.
Key Program Focus Areas
🔹 Training & Knowledge Transfer
SME employees underwent comprehensive training in cross-border e-commerce, digital marketing, and marketplace integration, ensuring they were fully equipped to manage international sales channels.
🔹 Developing Digital Export Strategies
Each business received tailored guidance on selecting and leveraging online sales platforms, enabling them to optimize their presence on key regional e-commerce marketplaces.
🔹 One-on-One Coaching & Advisory
Participants benefited from six personalized coaching sessions, providing hands-on support in digital marketing, fulfillment strategies, and operational best practices.
🔹 E-Commerce Services & Direct Support
The program covered essential e-commerce costs, including:
✅ Marketplace Listing Fees (Tradeling, Noon, and others)
✅ Digital Marketing Campaigns on META, YouTube, and TikTok
✅ Shipping & Fulfillment Solutions in collaboration with logistics partners such as Aramex
Real Impact, Measurable Growth
✅ 16 SMEs Supported across multiple industries.
✅ 25%-30% Increase in Export Revenue among participating businesses.
✅ 15% Estimated Average Workforce Growth, contributing to local job creation.
✅ 100% Platform Integration, with SMEs successfully listing products on regional e-commerce marketplaces.
Success Story: MamaSima’s Digital Breakthrough
One standout success was MamaSima, a Jordanian business that leveraged its 200K YouTube audience in KSA to drive targeted campaigns. With the program’s marketing and logistics support, MamaSima optimized fulfillment, expanded its digital presence, and achieved significant revenue growth.
Shaping the Future of Jordan’s Digital Export Landscape
By empowering SMEs with the right digital tools, strategic insights, and operational support, the E-Commerce Export Accelerator has laid the foundation for sustainable cross-border growth.
🚀 TASDEER remains committed to driving the digital transformation of Jordanian exporters, ensuring they remain competitive in the global e-commerce ecosystem.
